oh yes its here!
thank you all for trusting your career with imatters!
imatters commercial!
COT online prep course is here!
cot prep course! new year, new career accomplishment
our interactive webinar will be presented live each week, for 7 weeks each Thursday starting at 8 pm est. your learning experience will include:
•live, interactive education from Rebecca Johnson, COT, COE/EyeTrain4You, Inc.
•review of material for the certification test
•mini tests each week to ensure implementation and absorption of the material
•one on one assistance before and after the webinar
•flexibility! from the comfort of your own location, power up your computer and learn!
•certificate of completion, and upon passing the exam, your JCAHPO certification pin
•provided by your single source-imatters and EyeTrain4You, Inc.
why cram a course in one day? absorb more, learn more, gain more knowledge!
we are extending our offer to you!
fact: imatters has under-written the cost of each participant, reducing the cost to $350 per attendee.
fact: as an imatters client, you get a super low price for all of your employees!
fact: for any candidate that has been hired through imatters in the last 6 months imatters will supplement the program with a preferred rate of $275 per viewer
fact: use imatters for your next hire through our hands on recruiting services and the new employee will be free!
call us and register now…. participation will be limited for maximum learning
866.412.4115
we also accept master card, visa, and scholarship/grants!
imatters + 97% success rate = your best industry resource for staffing
US labor statics for September indicate of those considering a new career, 40% use networking as their single source of job searches.
“According to the U.S. Department of Labor the September 2011 unemployment rate for those with a four-year college degree is only 4.2%. This is in sharp contrast to the overall unemployment rate of 9.1% for the U.S. population at large. Making matters worse, the results of a yet-to-be-published employee job-seeking survey indicates that only 17% of the fully-employed members on LinkedIn are actively looking for another job. 28% of the balance of the 4,550 who participated indicated that they’re super passive, 40% indicated they’d be open to talk to a recruiter about a possible career move if called, and 15% said they were starting to tiptoe into the market by connecting with former close co-workers.” -Lou Adler
Tightening labor markets indicate a need for more aggressive recruiting of passive candidates. This brings a current topic to light, where do you go to locate a new career opportunity? Do you network? Use job boards? Resume sites Iike monster, career builder, or even friends? Tell us yours!
hiring right for your practice type… hype or help?
using personality or performance profiling is on the rise, we would like to hear your comments on whether or not you use these methods and if you find them to be effective and make a difference in your practice. we will be tabulating your results for our seminar, “using personality performance testing to identify and develop high-potential leaders and staff” which will be presented to 14,000 ophthalmologists and other industry professionals by Charisse Toale next Tues., Oct. 25 at the AAO 2011 Annual Meeting! hope to see you there!
imatters goes to the academy – american academy of ophthalmology
florida here you come! sunny days and great education
stand out from amongst your peers, shine like a star in just 7 weeks!
be prepared….control your future by taking our coa prep course! meet just once a week for an hour and climb the ladder to your career success! november 1st is 3 weeks away, call to reserve your seat today at 866.412.4115!
steve jobs, a mentor for many, tell us about your mentor within our industry!
sadly a figure in the advancement of the internet and technology has died. Steve Jobs was a creative visionary like that of Henry Ford and the many other great leaders of our nation and will be greatly missed. in his words
”Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do,” ~Steve Jobs
to commemorate or in honor of Steve Jobs….who has been your mentor? what does that mean to you and your future?
Eyecare Trends: Concierge Eyecare
very interesting article written by our friend Cathy Ives from the optical vision site.
About a year ago, my mother called me to tell me her doctor was going the Concierge route, Managed care was taking up his profits and he of course wanted her to ‘follow him’ to pay for the privilege of having his personal cell phone. She did not do it, but I know of others that have become Concierge Members. While this concept is not new (1996), it is certainly a growing business trend among the medical profession. It is big enough to warrant a Wikipedia entry: (interesting reading)
Concierge medicine (also known as direct care) is a relationship between a patient and a primary care physician in which the patient pays an annual fee or retainer. This may or may not be in addition to other charges. In exchange for the retainer, doctors provide enhanced care.[citation needed] Other terms in use include boutique medicine, retainer-based medicine, and innovative medical practice design.
The practice is also referred to as membership medicine, concierge health care, cash only practice, direct care, direct primary care, and direct practice medicine. While all concierge medicine practices share similarities, they vary widely in their structure, payment requirements, and form of operation. In particular, they differ in the level of service provided and the amount of the fee charged. Estimates of U.S. doctors practicing concierge medicine range from fewer than 800[1] to 5,000.[2]
In February 2010, an informal one year summary of findings related to the concierge medicine marketplace was released.[6] The summary of the study concluded that at the end of 2009:
» Over 66% of current U.S. concierge physicians operating practices today are internal medicine specialists.
» The second most popular medical specialty in concierge medicine is family practice.
» A surprising finding in this study was the increasing number of concierge dental and pediatric practices arising since February 2009.
A similar poll related to the economy and the recession was conducted online between October 2009 to January 2010. Concierge physicians were asked ‘how is your practice performing financially compared to one-year ago?’ Surprisingly, concierge physicians across the U.S. polling data shows:
» Nearly sixty percent (59.0%) of all current concierge physicians are doing ‘Better’ financially than one-year ago.
» Twenty-nine percent (29.0%) indicated ‘No Change’ and;
» Twelve percent (12.0%) indicated ‘Worse.’
Mostly concentrated on the East and West Coasts, in 2004 the Government Accountability Office counted 146 such practices. The American Medical Association does not track the number of concierge practices because the concept is still so new.
How many Concierge Eyecare Providers are out there? (Google Results: Concierge Eyecare 476,000 , Concierge Optometrist 3,290,000 Results, Concierge Opticians 4,240,000 Results)
What are the Advantages?
» Income- If you have 500 patients paying $1500= $750,000 in revenue.
» Get loyal patients
» Not dealing with managed care and insurance
» Less Paperwork- (don’t know that for sure, but less insurance paperwork)
» Dealing with people that can afford to pay the $1500/ yearly cost. (That has pluses and minused)
» Spend more time with patients, if not cattle-calling them in due to managed care.
» Work for patients rather than an insurance company
» Work smarter not harder business model.
What are the Disadvantages?
» Oncall 24/7
» You really have to be up on customer service to warrant the yearly fees.
» Alienate old customers and potential customers.
» Membership fee
As a person who encouraged my mother to seek another doctor (I did not like her doctor or the staff) I can understand why docs are going the concierge route. Would I pay? I doubt it, there is a certain and probably old fashioned feeling that a doctor (any doctor), should have gone into medicine to help all people and most people cannot afford concierge services. The other issue that I find difficult to fathom, that just because they are a Concierge Doc, doesn’t mean they are a good doctor. People will think, hey they must be good if we have to pay them to see them.
If this trend continues to grow, does that mean we are going to have Concierge Plumbers? Concierge Accountants, Concierge Vets? Concierge Bloggers? When does it stop?
to read more articles by cathy ives go to http://theopticalvisionsite.com/
ready to move up the ladder? our coa prep course can take you there! limited seats, schedule today!
is it more important to get 100% on your test, be your practice’s superstar or grow your career? whatever drives you can be accomplished/attained by participating in our coa preparation course! we begin on november 1…..5 weeks away! call us today to save your seat at 866.412.4115.
